What should The Magic Number of Current Songs Per Week Be?
15
20
25
30
35
40
45
50
60
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Arbitron PPM: , ""

 




Survey Date: 03/07/2010  
What should The Magic Number of Current Songs Per Week Be?
60:
 
23%
40:
 
15%
25:
 
15%
30:
 
15%
35:
 
10%
45:
 
8%
50:
 
5%
20:
 
5%
15:
 
3%


Survey Date: 02/28/2010  
Is It Time For Country Radio To Expand the Number of Current Music Slots Per Hour?
Yes:
 
70%
No:
 
30%


Survey Date: 02/21/2010  
Today’s Country Music Is Really Great!
Disagree:
 
74%
Agree:
 
26%


Survey Date: 02/14/2010  
What Are You Looking For from This Year’s 2010 CRS Seminar?
All Of These And More:
 
37%
Hanging At The Bridge Bar:
 
27%
Finding Work:
 
10%
Networking:
 
6%
Seeing, Hearing and meeting The New Artists:
 
6%
Meeting Old Friends:
 
4%
The Showcases:
 
4%
Learning About New Technologies:
 
2%
Learning From The Panels:
 
2%
Other:
 
2%


Survey Date: 02/07/2010  
When was the last time your station did a full-blown, LOCAL comprehensive music test (auditorium test)?
D-Never Done One:
 
66%
C-Over 2-years ago:
 
23%
A-Within the past 6-months:
 
9%
B-Within the past year:
 
3%


Survey Date: 01/31/2010  
Will the Internet become the major carrier for Radio of the future?
Yes:
 
45%
No:
 
32%
Maybe:
 
23%


Survey Date: 01/24/2010  
How Excited Are You About all the technological changes that have happened and are happening at this very moment in terrestrial radio, internet radio, music and recording, internet, cell phone, iTunes, iPods, iPhone business and more?
Somewhat Excited:
 
36%
Not Excited:
 
36%
Very Excited:
 
28%


Survey Date: 01/17/2010  
Will The PPM Force Country Radio To Expose More New Music And Less Gold?
No:
 
44%
Yes:
 
31%
Maybe:
 
24%


Survey Date: 01/10/2010  
Is Music For Free The Way It Will Be?
Yes:
 
37%
No:
 
33%
Something New Will Come Along:
 
22%
Maybe:
 
8%


Survey Date: 01/03/2010  
How Many Stop Sets Are You Running Per Hour?
Three:
 
47%
Two:
 
29%
Four:
 
18%
Other:
 
7%
One:
 
0%


Survey Date: 12/27/2009  
How Often Do You Turn Over Your Hottest Recurrents?
5 Hours:
 
24%
9 Hours:
 
20%
7 Hours:
 
18%
3 Hours:
 
18%
27 Hours:
 
6%
15 Hours:
 
6%
19 Hours:
 
6%
Other:
 
4%
23 Hours:
 
0%


Survey Date: 12/13/2009  
How Many 'Christmas' Songs Are You Rotating This week?
100 plus:
 
28%
25:
 
20%
100:
 
20%
50:
 
11%
75:
 
11%
15:
 
7%
None:
 
4%


Survey Date: 12/06/2009  
Will 2010 Be A Great Year For Country Music
Yes:
 
44%
Maybe:
 
37%
No:
 
19%


Survey Date: 11/29/2009  
How Many Christmas Songs Are You Spinning An Hour Now
One:
 
36%
Two:
 
34%
Three:
 
14%
All Christmas Music:
 
7%
Four:
 
5%
None:
 
5%


Survey Date: 11/22/2009  
Is The ‘Class of 09’ The ‘Sea Of Change’ For Country Music?
It Might Be:
 
40%
Hell No:
 
38%
Yes Absolutely:
 
22%


Survey Date: 11/15/2009  
In a PPM World of More Cume and Less TSL, is it Time For a Country station (especially a flanker) to just pound the Top 40 Hits
No:
 
43%
Yes:
 
40%
Maybe:
 
17%


Survey Date: 11/08/2009  
Not Including Morning Drive, How Many Stop Sets Are You Running Per Hour?
Three:
 
45%
Four:
 
23%
Two:
 
21%
One:
 
6%
More Than Four:
 
6%


Survey Date: 11/01/2009  
When Will You Begin To Play Christmas Music in Regular Rotation?
Thanksgiving Day:
 
47%
December 1st:
 
25%
December 15th:
 
11%
December 24th:
 
5%
Already Playing Some:
 
5%
Early November:
 
4%
December 20th:
 
3%


Survey Date: 10/25/2009  
How Many Spins A Week Should New Music Get?
25:
 
27%
10:
 
22%
15:
 
20%
20:
 
17%
5:
 
14%


Survey Date: 10/18/2009  
A week ago, Randy Houser’s new single (not video), Whistlin’ Dixie, debuted on CMT.com. How should radio respond?
E-Who cares? :
 
53%
B-Radio should hold off on the song until well after the “Add Date” and see if the online debut was successful. :
 
14%
D-We don’t play new music anyway – let CMT.com take chances on untested music.:
 
14%
C-It’s a great song – Radio should add it early! :
 
10%
A-Radio can’t stand by and be diss’d like this – Radio should refuse to play the song.:
 
9%


Survey Date: 10/11/2009  
The FTC has established new rules for using testimonials & endorsements. How will your station respond?
D-The FTC should mind its own business and stay out of ours!:
 
41%
C-The New FTC rules don’t apply to listener testimonials in our imaging.:
 
31%
A-We’re reviewing all the testimonials in our imaging and advertising now.:
 
28%
B-We’ll discontinue using listener testimonials in our imaging immediately.:
 
0%


Survey Date: 10/04/2009  
In the past few weeks, several major COUNTRY stations made major changes in their morning show personnel that seem to favor less talk. What is happening here?
B-Station budget-cuts have finally made it to the Morning Shows:
 
43%
C-Morning Shows have been much too “talky” anyway:
 
27%
A-PPM shows listeners favor music over too much talk:
 
23%
D-Stations want to be more competitive with iPods in Morning Drive:
 
4%
E-COUNTRY music has improved so much that stations want to play more of it:
 
4%


Survey Date: 09/27/2009  
At last week’s NAB Radio Show, the buzzword was “digital”. What do you think is Radio’s place in the digital world?
D-Radio Should Become Radio Again – with more than just music! Feature Local Personalities, Local News and Local Events:
 
83%
A-Create Apps -- Get on Cell Phones – Forget your transmitters:
 
8%
E-Forget it! Radio had an impressive run, but it’s a relic of the 20th Century and is finished!:
 
5%
B- HD Radio is the answer: multi-streams with iTunes Tagging which is now available on iPods:
 
3%
C-Radio should use their air to drive listeners to their own Pandora-like on-demand online music channels:
 
2%


Survey Date: 09/20/2009  
Is it time for Radio to return to more hourly stop-sets of 1 1/2 to 2 minutes each in length?
Yes:
 
67%
No:
 
33%


Survey Date: 09/14/2009  
What's your take on the Kanye West/Taylor Swift incident at the MTV Awards?
I was appalled! Taylor deserves more than an apology from Kanye.:
 
56%
In the end, it might turn out better for Taylor.:
 
21%
This is another MTV Publicity Stunt. Ingore it!:
 
15%
COUNTRY artists who attend these events should expect this kind of treatment.:
 
7%


Survey Date: 09/13/2009  
Should Today's Country Acts Cover Some Pop Songs?
No:
 
46%
Yes, But Not Often:
 
33%
Yes:
 
21%


Survey Date: 09/07/2009  
In Country Radio Station Battle’s Should The Approach at Each Station To The Music Mix Be Different?
Yes:
 
85%
No:
 
15%


Survey Date: 08/30/2009  
Should Country Artists Raise Their Concert Ticket Prices
No:
 
92%
Maybe:
 
4%
Yes:
 
4%


Survey Date: 08/23/2009  
In Your Opinion, What Would A Fair Price Per Song Be?
99 Cents:
 
41%
Free:
 
30%
$1.25:
 
10%
25 Cents:
 
7%
50 Cents:
 
5%
More Than $1.25:
 
5%
75 Cents:
 
2%
Other:
 
0%


Survey Date: 08/16/2009  
Which Social Network Do You Use The Most?
Facebook:
 
56%
MySpace:
 
18%
Other:
 
11%
Twitter:
 
11%
YouTube:
 
4%
FriendFeed:
 
0%


Survey Date: 08/10/2009  
Should Recorded Music Be Free To The Public
No! A Fair Price Is The Answer:
 
68%
We Need A Better Solution! And Soon!:
 
16%
Yes! Record Labels Must Become Management and Marketing Companies to Survive :
 
16%


Survey Date: 08/02/2009  
Should Country Radio Be More Inclusive Of All Genres Of Country Music/ Artists In Their Programming?
Yes:
 
40%
It Depends On The Song:
 
40%
No:
 
20%


Survey Date: 07/26/2009  
With ticket prices as high as $120, how do you feel about Sugarland not appearing on Kenny Chesney’s or Keith Urban’s Shows, because of Jennifer’s voice rest?
B-I wanted to see Sugarland – But I understand about “voice-rest”.:
 
37%
C-I came to see Sugarland – Ticket prices should have adjusted or refunded.:
 
22%
A-Makes no difference – Opening acts are just that!:
 
21%
D-I paid for a whole tour show – It should have been cancelled and rescheduled.:
 
20%


Survey Date: 07/19/2009  
As a Country radio employee, now that the Arbitron Personal People Meter (PPM) is “Currency” in more and more markets do you basically like what you see?
No:
 
51%
Yes:
 
49%


Survey Date: 07/12/2009  
Do your stations jock’s talk about Twitter, Facebook MySpace, etc.?
Yes:
 
73%
No:
 
23%
Planning On It:
 
4%


Survey Date: 07/05/2009  
Is it time for Record Labels To Move Into The Artist Management/Merchandising Side of the Business to Make Their Money, instead of trying to make it from Record Sales
YES:
 
44%
NO:
 
36%
MAYBE:
 
20%


Survey Date: 06/28/2009  
How Many Dayparts Are Voicetracked At Your Station?
NONE:
 
21%
THREE:
 
19%
ONE:
 
15%
TWO:
 
12%
ALL OF THEM:
 
12%
WEEKENDS ONLY:
 
12%
FOUR:
 
6%
FIVE:
 
3%


Survey Date: 06/21/2009  
Country Program Directors: Sales brings you a :60 second spot for a porn shop...actually mentions
C. Not on THIS station:
 
71%
B. Okay to run, but late at night only:
 
16%
D. Are you kidding? It's money...I have no choice!:
 
12%
A. Okay to run anytime:
 
1%


Survey Date: 06/14/2009  
If you are a PD, MD or Consultant How Much Does A Relationship With A Promo Rep Have To Do With You Adding A Good Song?
So-So:
 
36%
Not-At-All:
 
35%
Very High:
 
21%
High:
 
8%


Survey Date: 06/07/2009  
With the Demise of R&R, what features will you miss most?
The Charts:
 
35%
Certain Writers & Editors:
 
13%
R&R Online:
 
13%
R&R Online:
 
11%
Nothing:
 
10%
Street Talk:
 
10%
Nightly emails:
 
7%
Colorful Label Ads:
 
0%


Survey Date: 05/31/2009  
What is Unique About Your Station?
Nothing:
 
39%
Everything:
 
26%
The Music Mix:
 
18%
The Jocks:
 
9%
Presentation:
 
3%
Formatics:
 
3%
Promotions:
 
2%
Sweepers:
 
0%
Contests:
 
0%


Survey Date: 05/24/2009  
What Is Radio's Role In Its Local Market
All Of These:
 
77%
Participate In Local Events:
 
17%
Play The Hits:
 
6%
Make The Local Economy Thrive Thru Great Advertising:
 
0%


Survey Date: 05/17/2009  
How do you view the proposed Performance Royalties now being discussed in Congress?
Labels Are Making A Money Grab!:
 
53%
Everybody Loses In This Deal!:
 
37%
Radio Has Been Getting By For Free Long Enough!:
 
10%


Survey Date: 05/03/2009  
Is It Time For A True 'Top 40' Country Station?
Yes:
 
50%
No:
 
35%
Maybe:
 
15%


Survey Date: 04/26/2009  
Do you feel today’s Country listener wants to hear only ‘True Sounding Country Hits’ (traditional Sounding like George Starit, Keith Urban, Toby Keith, Montgomer Gentry, etc) or ‘All Country Hits’ (Traditonal, New Country, Pop, Bluegrass, like George Strait, Rascal Flatts, Taylor Swift, Sugarland,etc.), or Pop Country (Tayor Swift, Rascal Flatts, Keith Urban, Brad Paisley, etc)?
All Country Hits:
 
59%
True Country Only:
 
32%
Pop Country Only:
 
8%


Survey Date: 04/18/2009  
As A PD or Consultant, Are You Open-Minded To New Country Sounds?
Yes:
 
56%
Sometimes:
 
33%
No:
 
11%


Survey Date: 04/12/2009  
How Often Do You Freshen Your Station Jingles?
Every Few Years:
 
59%
Every Other Year:
 
14%
We Don't Use Them:
 
14%
Every Six Months:
 
8%
Yearly:
 
5%
Monthly:
 
0%


Survey Date: 04/05/2009  
How Many Songs Are On Your Regular Current Playlist?
More than 40:
 
28%
20:
 
24%
40:
 
16%
35:
 
12%
25:
 
8%
30:
 
8%
15:
 
4%


Survey Date: 03/29/2009  
Which Tour are you looking most forward to seeing?
C. Keith Urban’s “Escape Together:
 
43%
E. None Of the Above:
 
27%
B. Kenny Chesney’s “Sun City Carnival”:
 
13%
D. Honky Tonk Tailgate Tour:
 
9%
A. Taylor Swift’s “Fearless”:
 
8%


Survey Date: 03/22/2009  
In 2009, How Important Is ‘The Grand Ole Opry?’
Very Important:
 
50%
Mostly Historically Important:
 
28%
Somewhat Important:
 
11%
Not Important:
 
11%




Click here to view surveys prior to July 21, 2002